MCB Data Cloud Certification Practice Exam

Which consideration related to the way Data Cloud ingests CRM data is true?

1. CRM data cannot be manually refreshed and must wait for the next scheduled synchronization.

2. The CRM Connector's synchronization times can be customized to up to 15-minute intervals.

3. Formula fields are refreshed at regular sync intervals and are updated at the next full refresh.

4. The CRM Connector allows standard fields to stream into Data Cloud in real time.

The correct answer is: The CRM Connector allows standard fields to stream into Data Cloud in real time.

The correct answer highlights that the CRM Connector can indeed stream standard fields into Data Cloud in real time. This characteristic is significant because it allows for immediate integration and utilization of up-to-date information from a Customer Relationship Management (CRM) system. The capacity for real-time streaming means that changes made in the CRM, such as new customer interactions or adjustments to client records, are promptly reflected in Data Cloud. This feature enhances the efficiency and responsiveness of data usage, allowing organizations to make informed decisions based on the latest available data. In addition, understanding this real-time capability is important for users who rely on timely data insights for operational needs, marketing strategies, or customer service enhancements. The ability to access fresh data seamlessly can significantly aid in fostering superior customer relationships and driving business decisions based on current trends or occurrences. The other choices address various aspects of data synchronization features, but they do not reflect the advantage of real-time data integration that the correct answer emphasizes.